But don't judge this book by it's Andy Warhol art cover, there's more to "Decoded" than what meets the eye; publisher, Random House, will also release the hip hop memoir as an e-book and interactive iPod/iPad application that will include exclusive video and customizable content for an interactive digital experience. There's also a gaming element. Since mid-October several pages of the book have been released leading up to the official book release date, NOVEMBER 16th. To find those pages fans were led to Decode Jay-Z with Bing to receive clues on how to unlock clues, Bing maps, and locations mentioned in the book.
So what does Jay-Z hope fans and readers will get out of "Decoded?" Here's his quote from the book.
"I told my editor that I wanted it to do three important things. The first was to make the case that hip-hop lyrics—not just my lyrics, but those of every great MC—are poetry if you look at them closely enough. The second was I wanted the book to tell a little bit of the story of my generation, to show the context for the choices we made at a violent and chaotic crossroads in recent history. And the third piece was that I wanted the book to show how hip-hop created a way to take a very specific and powerful experience and turn it into a story that everyone in the world could feel and relate to.”